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The myth of the perfect pitch: why authenticity beats showmanship

Anika Scott
Rewire Partners

19.02.2025  –  Contributors

Investors have heard it all before – stop performing, start connecting.

Nowadays, pitches can feel like a high-stakes performance. The sleek deck, rehearsed lines, and polished delivery – every GP hopes these will leave a lasting impression.

But let’s pause for a moment. When was the last time an LP ever told you, “I backed that fund because their slides were flawless”?

LPs just don’t commit based on perfection. They commit based on trust, conviction, and the belief that you’re the right partner for the next decade. The secret to cutting through the noise? It’s not being the best performer in the room – it’s being the most genuine.

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